Privacy and cookies
Privacy Policy
Last updated: 13 July 2026
This policy explains how Cash4HomesUK Ltd collects and uses personal information when you use our website, contact us, request a property valuation, discuss a sale or otherwise interact with us.
1. Who we are
Cash4HomesUK Ltd is the data controller for personal data collected through this website and during our property buying enquiries. Company number: 16895921. Registered office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ.
You can contact us about privacy matters at help@cash4homes.co.uk or by calling 0333 015 0519.
2. Personal data we collect
- Your name, email address, phone number and preferred contact details.
- Property address, postcode, tenure, type, condition, occupancy and timescale.
- Information relevant to a potential sale, such as mortgage or charge information, tenancy details, probate status, lease details, access arrangements and solicitor details where you provide them.
- Records of calls, emails, forms, messages and other correspondence.
- Technical information about website use, such as device type, browser, pages viewed, approximate location from IP address and cookie preferences.
- Information from publicly available sources, property data providers, Land Registry records, estate agent listings, comparable sales data or professional advisers where relevant to a valuation or transaction.
3. How we use personal data
| Purpose | Examples | Likely lawful basis |
|---|---|---|
| Responding to enquiries | Calling, emailing or messaging you about your request. | Legitimate interests or steps before a contract. |
| Assessing a property | Reviewing property details, market data, condition and completion timescale. | Legitimate interests or steps before a contract. |
| Progressing a sale | Liaising with you, solicitors, conveyancers, surveyors and relevant third parties. | Contract, legitimate interests and legal obligations. |
| Legal and regulatory duties | Fraud prevention, identity checks, accounting records and complaint handling. | Legal obligation and legitimate interests. |
| Website improvement | Understanding site performance, enquiries and visitor journeys. | Consent for non-essential cookies; legitimate interests for essential security logs. |
4. Marketing
We may contact you about your enquiry and related services you asked about. We will not sell your personal data. If we send optional marketing, we will do so only where we have a lawful basis and you can opt out at any time by contacting us.
5. Who we share personal data with
We share personal data only where needed for the purposes described above. Recipients may include solicitors, conveyancers, surveyors, property professionals, lenders, managing agents, identity or fraud prevention providers, IT and website service providers, professional advisers, insurers, regulators, ombudsman or dispute resolution bodies, law enforcement and courts where required.
Where third-party service providers process data for us, they must protect it and use it only for the agreed purpose.
6. How long we keep personal data
We keep personal data only for as long as needed. Enquiry records that do not proceed may be kept for a shorter period so we can respond to follow-up questions and maintain business records. Transaction, legal, accounting and complaint records may be kept for longer where needed for limitation periods, regulatory requirements, tax records or to defend legal claims.
Cookie preference records are stored locally on your device until you clear browser storage or change your preference.
7. Cookies and similar technologies
Cookies and similar technologies can store or access information on your device. We use essential storage to remember your cookie preference and to support basic website functionality. We ask for consent before using optional analytics cookies.
| Type | Purpose | Choice |
|---|---|---|
| Essential | Remembering cookie preferences and keeping the website working. | Always active where strictly necessary. |
| Analytics | Helping us understand visits and improve pages, forms and performance. | Used only if you accept all cookies. |
You can reopen cookie choices using the Cookie Settings link in the footer. You can also clear or block cookies in your browser settings.
8. International transfers
Some technology providers may process data outside the UK. Where this happens, we take steps intended to protect personal data, such as using providers with appropriate safeguards or contractual protections.
9. Security
We use reasonable technical and organisational measures to protect personal data against unauthorised access, loss, misuse or disclosure. No website or email system can be guaranteed completely secure, so please avoid sending highly sensitive information unless it is necessary and requested through an appropriate channel.
10. Your rights
Under UK data protection law, you may have the right to request access to your personal data, correction, erasure, restriction, portability, objection to processing and withdrawal of consent where processing is based on consent. These rights may be limited in some circumstances, for example where we need to keep records for legal claims or legal obligations.
To exercise your rights, contact help@cash4homes.co.uk. We may need to verify your identity before responding.
11. Complaints
If you are unhappy with how we handle your personal data, please contact us first so we can try to resolve it. You also have the right to complain to the Information Commissioner's Office, the UK data protection regulator, at ico.org.uk/make-a-complaint.
12. Changes to this policy
We may update this policy when our services, website, suppliers or legal requirements change. The latest version will be published on this page.